Hardal is a privacy-first, server-side tracking and measurement platform designed to help businesses transition to a cookieless future. By leveraging first-party data and server-to-server (S2S) integration, Hardal enables accurate tracking and analytics without relying on third-party cookies. This approach not only enhances data reliability but also ensures compliance with global privacy regulations such as GDPR and CCPA.

With Hardal, businesses can improve website performance by reducing client-side tracking loads, leading to faster page speeds and better user experiences. The platform provides a seamless way to set up server-side measurement environments, offering marketers deeper insights, more precise attribution, and enhanced data security. By adopting Hardal, companies can future-proof their digital analytics and marketing strategies in an increasingly privacy-focused landscape.